Avon Lash Genius Multitask & Multiply Mascara
Avon Lash Genius Multitask & Multiply Mascara
Avon's best-selling "5-in-1" mascara, which promises volume, length, definition, lift and a deep black from one wand. Customers rate it 4.3 out of 5 from 589 reviews on Avon's own site, which makes it the most reviewed Avon mascara.
Pros
- Rich black, all-in-one look
- Smart Control brush separates lashes
- Often discounted well below the £12 list price
Cons
- Some shoppers find the brush too thick for precise application
- A few report flaking after several hours or a thick texture as the tube runs low
Who it suits
People who want one affordable mascara that does a bit of everything. It is Avon's most-reviewed mascara, and the "easy to apply, no clumps, lasts all day" comments recur.
Who should skip it
Anyone who prefers a slim, precise brush: a few reviewers find the brush thick. Also skip it if you want a proven waterproof for swimming; there is a separate Waterproof version.
Good to know
The list price is £12 but Avon runs frequent offers, so you can often pay about £8.50. Several long-term users mention diluting it slightly when the tube gets low, which is a common issue with any mascara as it dries; replace it every three months. Avon sells mainly through its own site and its representatives.
How it compares
- Maybelline Lash Sensational Sky High: a lengthening drugstore favourite sold in shops
- Avon Legendary Lengths Mascara: Avon's length-focused option
- L'Oréal Paris Lash Paradise: a cheap full-look alternative
