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Avon Ultra Volume Mascara

Updated October 30, 2026
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Avon Ultra Volume Mascara
Fibre-boosted volume

Avon Ultra Volume Mascara

Price: About £10 (2 for £12 on selected mascara)Not waterproofBest for: Fibre-boosted volume

A volumising Avon mascara that uses different-sized fibres to build a thick blanket of colour around each lash, with an eye-shaped brush and marula oil. Customers rate it 4.2 from 68 reviews on Avon's site. A waterproof version is also sold.

Pros

  • Strong volume at a low price
  • Eye-shaped brush gets close to the lash line
  • Waterproof version available

Cons

  • Some reviewers say it clogs or clumps over time
  • A few say it is hard to remove

Who it suits

People who want a thicker lash look at a low price. Avon says it is smudge, clump and flake-proof; reviewers like the volume and the value.

Who should skip it

Anyone who wants a light, natural look, or who struggles with clumping: some reviewers report clogging over time.

Good to know

The fibres give the volume, so it can be harder to take off than a plain formula; use an eye make-up remover and do not rub. There is an Ultra Volume Waterproof version too.

How it compares

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Prices are indicative; check the retailer. Summary based on published UK reviews, not our own testing.